Media Revenue Optimisation

The media, especially those which are smaller or newer to the market, frequently find themselves in a dilemma about what formats to use, how to position them, and what price and sales policies to implement.
Sonce.net has extensive experience and information on various sales strategies for Internet media as it has co-operated in the setting up and functioning of many media sources, as well as in the process of monitoring their sales. The company is also very well acquainted with information about Internet advertising in general, both in Slovenia and abroad.

Taking into account the target audience of the medium and its goals in general, we help in the initial setting-up of formats and strategy, monitoring the success and adjustment of formats, establishing connections with the content and creation of the sales policies.
We can also provide training for salespeople and online medium managers.

The OpenStream tool created by 24/7 Real Media that Sonce.net represents in Slovenia enables us to set up a system for serving content to an online medium. This means that the medium handles both the serving of advertisements as well as providing the most suitable information for advertisers. Above all, the medium monitors precisely what takes place on the website, thus allowing the possibility of reacting and adjusting immediately.
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