Challenge: Client wanted a redesign of the site ORTO, with the task of achieving high growth of site visit and the proper positioning of the web site ORTO as part of digital online social networks. The site must at the same level achieving the sales growth, as well as entertainment value to the user, and the development of two-way communication with the response in the form of contributions (user generated content). The task was also the integration of second partner service, Universal Music, package offers of music content.

Target Group: young people from 15 to 31 years

Solution:
we design, develop, and conducted a site that offers users a number of entertainment content and interaction opportunities for young people:
upgreaded online music portal MUZIQ, which was prepared in cooperation with our client Simobil and music publisher Universal Music;
user participation in numerous competitions with their own creative contributions (managing user loyalty throught their uploaded content, commenting, and all connections with online communities).
rich offer within the ORTO package, presented in a creative way.